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The anniversary greeting agenda division is about aloft us, and today accession aggregation activity afterwards this market, Cleverbug, is relaunching its adaptable appliance beneath new branding (“CleverCards”), with a boatload of added appearance in tow, including a new abode book alleged CleverBook, added abutment for Android, and the accession of new photo allowance products, like photo calendars, and more.

The Dublin-based aggregation aboriginal launched in January this year, with a altered aberration on the adaptable greeting cards you architecture and adapt application an app on your iPhone. The “clever” in the startup’s name refers to how the app integrates with your Facebook account, to not alone admonish you aback to accelerate altogether cards, but to additionally acquiesce you to adapt those cards with photos pulled from your friends’ Facebook profiles.

In accession to actuality able to accelerate printed cards through the postal mail, basic cards can be acquaint to friends’ Facebook walls, too, the aggregation explained to TechCrunch beforehand this year.

With the rebranding to CleverCards (a bigger name, let’s be honest), the account is accessible on iOS, desktop and now Android, alms designs for all the above U.S. holidays and appropriate occasions, which can be alien anywhere worldwide. Book cards are $2.99, while those beatific digitally (to Facebook, email, SMS, etc.) are free. At launch, the aggregation is additionally giving out users’ aboriginal printed agenda free, as a sign-on bonus.

Another new affection in today’s app is CleverBook, a acute abode book advantage that helps you aggregate friends’ altogether capacity and commitment addresses, if that advice is not already accessible via their Facebook profile. This sounds agnate to a affection that adversary Sincerely provides, as its apps can additionally acquaintance your accompany via  email on your account if you’re missing their commitment abode in your iOS contacts.

With CleverBook, however, the advantage doesn’t arise at the end of architecture a agenda and advancing to accelerate it, but rather in the app’s aftereffect menu. Here, two features, “Collect birthdays” and “Collect addresses,” advice you aggregate the advice you need, admitting you accept to be accurate about things like this aback users are acute to app spam. And you’ll accept to be accurate here, too, to accomplish abiding you don’t amplify it. For example, afterwards activity into the “collect birthdays” breadth to accept friends, all accompany were set to “on” by absence and the aback on that would acquiesce you to escape this breadth was disabled. The alone advantage to avenue the awning after contacting anybody was to aing and annihilate the app, or attenuate anniversary actuality one-by-one. Blasting anybody is abundant for that quick viral boost, but there’s a accomplished band amid actuality accessible and greedy, and CleverCards is toeing it appealing aing with the absence of an “Unselect All” option.

Also new today, CleverCards has added photo allowance articles in this release, including anniversary agenda multi-packs, allowance cards from retailers which you can architecture and adapt application Facebook or Camera Roll photos, 2014 photo calendars, and added articles may be on the way in the future.

CleverCards letters 300% month-over-month growth, but beneath to allotment user numbers. It has users in 170 countries worldwide, and utilizes 76 book and acumen accessories to administer the sending of cards.

The app itself is a chargeless download on Google Play or iTunes (iPad or iPhone), as able-bodied as via the web.

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