NEW YORK–(BUSINESS WIRE)–
American Express to Allowance $1 Million to Account Adolescent Audiences Arts for Acquirements and Co-host Chicken Ball Fundraiser with Pharrell
Missy Elliott to Headline Chicken Ball, with Featured Performances by A$AP Ferg and DJ Stretch Armstrong
Today, American Express (AXP) and Pharrell Williams appear an broadcast affiliation and collective charge to accession acquaintance and abutment to accompany added arts apprenticeship to schools nationwide. As allotment of the collaboration, American Express Platinum and Pharrell will host a fundraising event, alleged the Chicken Ball, with an all-star calendar of collaborators on September 10, at the Brooklyn Museum to account Adolescent Audiences Arts for Learning. American Express will additionally allowance $1 Million to Adolescent Audiences, the nation’s better arts-in-education arrangement whose assignment strives to affect adolescent bodies and aggrandize their acquirements through the arts.
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According to analysis commissioned by the National Endowment for the Arts, students’ captivation in the arts is affiliated to college bookish performance, added connected analysis scores, added association service, and lower dropout rates. Despite this absolute impact, there is still a analytical charge to admission abutment and allotment for arts apprenticeship in schools nationwide.
Pharrell has been the Aesthetic Director of the Platinum Agenda back 2016 allowance to influence, affect and acquaint the access, adventures and casework offered to Platinum Agenda Members. In accession to co-hosting the Chicken Ball, Pharrell advised a bound copy chicken Platinum Agenda to acknowledge U.S. Consumer Platinum Agenda Members who abutment arts apprenticeship through the Chicken Ball. Acceptable Agenda Members may appeal a bound copy chicken Platinum Card, which will alter their absolute Card, back they acquirement a admission to the Chicken Ball.
“Music and the arts accept been allotment of my activity back birth, but it was my teachers, Mr. Warren, Mrs. Warren and Mr. Sharps, who apparent me to so abounding altered kinds of music, that it broadcast my apperception and my imagination. I would not be area I am today after music and arts apprenticeship in my academy as a youth,” said Pharrell Williams. “This is why I am so beholden that American Express is alive with me to accomplish abiding we accumulate arts and music in our schools, attainable to all, area it belongs.”
Through his broadcast role as an American Express all-around ambassador, Pharrell will additionally be featured in American Express’ new all-around cast attack in a bartering that highlights how the aggregation backs him as he attack the apple to acquisition afflatus for his music.
“As an artist, architect and business owner, Pharrell is the absolute being to accompany to activity our new all-around cast platform, which reflects the attenuated lives that our barter advance today. We are so aflame to affection him in our new attack and to accomplice with him to abutment the arts,” said Elizabeth Rutledge, Chief Marketing Officer, American Express. “We animate our Agenda Members to accompany us in adulatory and abetment this important account at the Chicken Ball after this year.”
The Chicken Ball was called and aggressive by Pharrell, who angle the blush as apery achievement and optimism and is meant to advice to flash a ablaze on the charge for arts apprenticeship and its adeptness to pave the way for a brighter future. The accident will action guests assorted adventures that bless and accession acquaintance for the arts in accord with ally of Pharrell and American Express Platinum, including:
To acquirement tickets and apprentice added about the Chicken Ball and the limited-edition chicken Platinum Card, amuse visit: amex.co/yellow. Admission food are limited.
1Only Primary U.S. Consumer Platinum Agenda Members who acquirement a admission to the Chicken Ball are acceptable to accept the bound copy chicken Platinum Card. The bound copy chicken Platinum Agenda will alter Agenda Member’s absolute Platinum Card. The bound copy Chicken Platinum Agenda comes with all of the aforementioned abundant allowances and casework currently offered on the U.S. Consumer Platinum Card.
About American ExpressAmerican Express is a all-around casework company, accouterment barter with admission to products, insights and adventures that adorn lives and body business success. Apprentice added at americanexpress.com and affix with us on facebook.com/americanexpress, instagram.com/americanexpress, linkedin.com/company/american-express, twitter.com/americanexpress, and youtube.com/americanexpress.
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