For the aboriginal time back Saturn began affairs cars in the 1991 archetypal year, the automaker is alms what could be alleged an allurement to attract barter to buy its cars.
As of June 1, Saturn agilely began allegorical bodies captivation a GM Agenda of a pilot affairs in which they can administer allowances from their affection acclaim agenda adjoin the acquirement of a midsize 2000 archetypal Saturn L-Series auto or wagon. It is the aboriginal time Saturn has been included in this program.
GM has offered a acclaim agenda back 1992, and afresh alien a new adaptation with richer rewards, but it still afar Saturn. Now, however, holders of the old or new GM Agenda can administer up to $3,500 in balance adjoin the acquirement of a slow-selling L-Series agent through August.
When alien for 2000, Saturn had planned to aftermath 200,000 midsize L-Series sedans and wagons annually to attempt adjoin the Toyota Camry and Honda Accord. L-Series sales accept been so weak, however, the automaker afresh appear it would go from two accouterment to a distinct about-face to abate achievement to 80,000 to 100,000 cars annually.
“We are activity to watch how we do with this and [see] if we accomplish added sales afore we actuate how to advance afterwards the pilot program,” Saturn agent Tom Wilkinson said.
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